The secret is out! After six months of dedicated collaboration with the M&S Horti Team, MM Flowers is proud to celebrate the transformation of the Flower Market brand, both in-store and online. Every aspect of the proposition has been reimagined through a shared commitment to exceptional quality and disruptive innovation. As a result, M&S has elevated the standard for floral gifting, setting a new benchmark in the industry.
At the heart of this transformation is a fresh new house style, designed to enhance both aesthetics and the customer experience. Through a continued focus on freshness and pioneering industry-first packaging for M&S’s online platform, MM Flowers has introduced innovative touches such as beautifully embossed gift messages and perfectly presented box bows, ensuring every bouquet creates a Meaningful Moment.
As with all M&S and MM Flowers projects, quality has been at the core of everything we do. Backed by research from the University of Cambridge, we have ensured that every flower meets the highest quality standards while maintaining its elegance and longevity. This meticulous attention to detail reflects the shared passion of MM Flowers and M&S for delivering excellence in every bouquet.
Our launch redefines the M&S floral experience, blending expert craftsmanship with a focus on style and sophistication. Backed by the unrivalled knowledge of our in-house florists and suppliers, the updated packaging and elevated aesthetic bring a fresh, modern feel that enhances every moment.
A huge congratulations to everyone involved - this is a remarkable achievement in such a short time!
